1. Introduction

The purpose of this Privacy Policy is to inform users of the jpsboat-paris.com website (hereinafter “the Site”) about how their personal data is collected and processed in connection with the booking of private boat cruises with a skipper on the Seine.

We are committed to complying with the General Data Protection Regulation (GDPR) as well as applicable French law.

2. Data Controller

The data controller is:

JP'S BOAT
18 rue des Acacias, 93800 Epinay-sur-Seine
Email: contact@jpsboat-paris.com
Telephone: +33 6 64 69 78 65

3. Data Collected

As part of our business activities, we may collect:

  • Identity data: last name, first name

  • Contact information: email, phone number

  • Reservation data: date, preferences, specific requests

  • Browsing data: IP address, pages viewed, duration of visit

  • Conversion data: actions taken (reservation, form submitted)

4. Purposes of processing

Data is collected to:

  • Manage requests for private cruise reservations

  • Respond to inquiries via the contact form

  • Improve the user experience

  • Measure website traffic

  • Track the performance of advertising campaigns

  • Optimize our services and offers

5. Tools used

Google Tag Manager

The Site uses Google Tag Manager, a tag management system that allows for the integration of various measurement and marketing tools. This tool does not directly collect personal data but triggers tags.

Google Analytics

We use Google Analytics to analyze website traffic and user behavior.

The data collected includes, in particular:

  • Pages visited

  • Duration of visits

  • User journey

  • Approximate location

  • Device and browser type

Privacy settings:

  • IP address anonymization enabled

  • Limited data retention

  • Advanced data sharing disabled (if applicable)

Google Ads and conversion tracking

We use Google Ads to promote our skippered boat rental services.

Conversion tags allow us to measure:

  • Bookings made

  • Contact requests

  • Key actions on the site

These tags may collect online identifiers (cookies, advertising IDs) to evaluate campaign effectiveness.

Consent Mode (Google)

We use Google Consent Mode to adapt the operation of Google tools based on the user’s consent.

This means that:

  • No non-essential cookies are set without consent

  • Data is partially or fully anonymized in case of refusal

6. Cookies

The Site uses cookies to:

  • Ensure proper functioning

  • Measure audience metrics

A consent banner allows the user to:

  • Accept all cookies

  • Reject non-essential cookies

The user can change their preferences at any time.

7. Legal Basis

Data processing is based on:

  • Consent (cookies, advertising, tracking)

  • The performance of a contract (cruise booking)

  • Legitimate interest (service improvement)

8. Retention period

  • Customer data: 3 years after the last contact

  • Analytics data: 13 months maximum

  • Conversion data: depending on tool settings (Google)

9. Data recipients

Data may be transferred to:

  • Technical service providers (hosting, maintenance)

  • Analytics and advertising tool providers (Google)

10. Transfers outside the European Union

Data collected via Google tools may be transferred outside the European Union, particularly to the United States.
These transfers are governed by appropriate safeguards, such as the European Commission’s standard contractual clauses.

11. Security

We implement all necessary measures to ensure the security of personal data.

12. Your rights

You have the following rights:

  • Access

  • Rectification

  • Erasure

  • Objection

  • Restriction

  • Portability

To exercise your rights: contact@jpsboat-paris.com

13. Complaint

You may file a complaint with the CNIL (www.cnil.fr).

14. Modification

This policy may be updated at any time.

15. Contact

contact@jpsboat-paris.com

Last updated: 2026-04-15